Hi. I really like telling a good story.
First and foremost I am in love with language. With the way words can shape our understanding of the world we inhabit and the ways in which we interact with it. As much as we control our narratives, they have an equal and opposite influence on us. That's probably Habermas' third law of physics, or something like that. So, that's what I do. I tell stories. I build communities around them.
Lately I have picked up a bit of a side interest too. Artificial intelligence is a new technological frontier, but it's being woefully under-utilized and its potential squandered, even by massive industry leaders. I got into trying to make something better on a whim, and now I'm knee-deep in large language models, semantic embeddings, and math I would've definitely failed in high school.
You'll notice a gap in my work experience below.
In late 2023, my first entrepreneurial leap of faith, a tech startup, unfortunately took a nosedive with the financial market after a promising $2.4MM USD initial revenue generation -- I went with it. I had spent the first 30 years of my life living with undiagnosed ADHD and a few comorbid hiccups, so I've spent a few years on the road to recovery and channelling that neurodivergence into something productive and manageable. I'm pleased to say I have. I'm better than I've ever been, and I'm ready to kick it into high-gear again. That's where the gap comes from. I took a few months off to focus on my mental health, and now I'm back in the game, ready to build something new and exciting.my work experience
Tinkerer · intelfy.dk
I'm keeping this one a little quiet still. I don't intend to make it a full-time job, but I'm exploring the capabilities of agentic AI frameworks; in solving billion-dollar problems in massive industries like eCommerce, and in self-optimizing and effectively operating large-scale web applications autonomously across development, marketing, and product management.
Communications Consultant · Accessivel ApS
Led the development of the startup's core brand identity, visual guidelines, and messaging framework, & acted as a strategic partner to the founder, devising and shaping the narrative to prepare for the launch of the MVP.
Co-founder, Marketing & Community · Pixie Interactive
Drove $2.4M USD in pre-sales revenue within 3 months as the sole marketer. Built and nurtured a highly engaged digital community from 0 to 20,000+ members. Owned and executed the end-to-end paid and organic marketing strategy.
Various Communications Departments
The most interesting of which was probably Eriksholm Research Centre, a subsidiary of Oticon, where I got hands-on with communicating highly technical cutting-edge research material to end-users and consumers, and got my first experience with large language models.
Skills
Tools
Achievements
- Developed a fully self-optimizing agentic AI flow to operate and maintain a complex algorithmic recommendation system for eCommerce, effectively solving the Multi-Armed Bandit Problem to enable much more personalized marketing.
- Brought a web3 startup from ideation to go-to-market with $2.400.000 in revenue generated within a single quarter.
- Built several communities of several thousand members through organic and paid digital marketing, starting with Eriksholm Research Centre and never really stopping.
- Advised and consulted on several high-profile national political campaigns for MPs and NGO organizations.
- If that isn't enough, you should really see my kids.
Portfolio
Misc
Languages
Danish (native), English (native)
Education
Journalism @ Danish School of Media & Journalism | 2018 - 2021
Left just prior to the bachelor exam during COVID-19 to launch my company.
Interests
Elaborate cooking, specialty coffee, history & politics, trying to raise my kids to be decent, introspective, and resilient people in a world of sensory overload and information chaos.
That's me -- more or less
Reach out. Let's talk! Use the chat blurb on the right-hand side, send me an e-mail, or call me at +45 31 87 71 51.